When you have a men’s event, do you have trouble keeping men involved? If so, you’re not alone. Many churches struggle with a roller coaster men’s ministry. They have events that attract new men. But four months later, the leadership team is wondering, "Where did they all go?"
It doesn’t have to be that way. If you’re tired of a "roller coaster" ministry to men, the concept of "capturing momentum" is helping churches across America and the world keep men engaged.
It takes a lot of energy to plan and execute a successful men’s event, like a retreat, outreach luncheon, or father-son (or daughter) breakfast. But do you have a "believable" plan to integrate men into new or existing ministries of your church after the event? If you plan out in advance how to "capture momentum," you can involve up to 70% of your men in a meaningful "next step."
Be careful, though, not to fall into one of the two common traps: attempting too little, or attempting too much. If you just dismiss men at the end of your event, you’ve just wasted most of the energy you expended. It’s like warming your home to a comfortable 72 degrees on a cold winter day, but leaving all the windows open.
On the other hand, to attempt too much means that men won’t be able to visualize themselves succeeding at what you ask. For example, "Men, we’d like you each to sign up for the two week mission to Haiti we’ve been planning."
Instead, give your men a "believable next right step." Follow up discussion groups to unpack what a speaker said are great. Keep the commitment short (four to six weeks). A man should be able to think, "Yeah, I can do that." Don’t expect everyone to join in—the principle of the parable of the sower is always at work. Form men into groups right at the event. No good salesman would get his customer all inspired and then say, "Okay, I’ll get back to you within two weeks." Close the deal on the spot.
To capture momentum is a key insight to keep your ministry to men out of the roller coaster rut.
Yours for changed lives,
Patrick Morley, Ph.D.
Man in the Mirror